How to Host™ Ecosystem

Luxury Short‑Term Rental Management | Cleaning & Turnovers | Design & Setup

Sales Introduction

A Fully Turnkey Luxury Hospitality Ecosystem

How to Host is not a traditional property management company — we are a luxury hospitality operator.

We manage short‑term rental investments from design to daily operations, supported by our in‑house companies How to Shine (cleaning & turnovers) and How to Style (design & furnishing). This fully integrated structure allows us to control quality, cost, consistency, and guest experience at every stage.

Our model is built for owners who want true hands‑free ownership, professional resort‑level systems, and a team that operates their property as if it were their own.

We pay extremely close attention to owner operating costs, which is why we leverage true bulk wholesale purchasing power across our growing portfolio. This allows us to secure higher‑quality, eco‑conscious, luxury‑grade products at lower per‑unit costs, improving consistency, protecting margins, and directly contributing to stronger guest experiences and higher review scores.

Welcome

How to Host is the management arm of a fully integrated hospitality ecosystem built to support short‑term rental owners from purchase to profit. Alongside our sister companies — How to Shine (cleaning & turnovers) and How to Style (design & furnishing) — we offer a truly turnkey solution for vacation rental ownership.

Our companies are designed to work together seamlessly, allowing us to control quality, consistency, cost, and guest experience at every stage.

Our Companies
& How We Work Together

How to Host — Management & Revenue

How to Host is the core management company and operational hub of our ecosystem. We oversee all aspects of short‑term rental performance and daily operations, including:

Listing creation and optimization
Professional photography coordination
Dynamic pricing and revenue strategy (supported by a dedicated pricing strategist)
Distribution across Airbnb, Vrbo, and private booking platforms
Guest communication and support
Reservations and calendar management
Vendor coordination and maintenance oversight
In‑house turnover coordination
Resort‑level quality control and inspections
Owner reporting and accounting coordination
Tax remittance management (GST, PST, MRDT)
Compliance oversight and operational systems

How to Host acts as the strategic and operational hub connecting all departments.

How to Shine — Cleaning, Turnovers & Inventory

How to Shine is our fully separate in‑house cleaning and turnover company, operating with its own management structure and specialized field teams. This company exists solely to protect the physical standards of every home we manage.

How to Shine is led by a dedicated management team and supported by a trained network of turnover experts who are independently onboarded, trained, and quality‑audited to How to Host standards.

Responsibilities include:

Professional turnovers between every stay
Linen resets and inspection protocols
Inventory management and restocking
Consumables replenishment
Quality control audits
Staff training and property‑specific SOPs
Resort‑level consistency standards
Staging and presentation of our homes to luxury brand standards

Because cleaning and turnovers are fully in‑house, we control training, expectations, inspection standards, and response times — ensuring faster resolution, stronger consistency, and higher review performance.

Learn more about How to Shine here:
www.sparklingstays.ca

How to Style — Design, Furnishing & Setup

How to Style is our dedicated design and furnishing company, supporting owners before and after launch through revenue‑driven interior design, furnishing, and property preparation.

Our lead designer, Courtney Valiquette, brings 6+ years (and counting) of experience designing strictly short‑term rentals. Every project is approached with both aesthetics and profitability in mind — creating spaces that photograph beautifully, stand out online, and are intentionally designed to perform.

How to Style specializes in:

Fully turnkey furnishing and décor packages
Short‑term rental‑optimized layouts
Sourcing, purchasing, and installation
Stocking and setup for guest readiness
Refreshes, upgrades, and repositioning
Design strategies built specifically to increase booking appeal and revenue

This allows owners to move from empty unit to revenue‑ready quickly, while ensuring our portfolio maintains modern, competitive, income‑producing standards.

Learn more about How to Style here:
www.howtostyle.ca

Why We’re Different

How to Host is the only company in the Okanagan Valley operating a fully turnkey short‑term rental ecosystem with management, cleaning, and design under one structure.

What sets us apart:

Full resort and multi‑unit hotel operations experience
In‑house cleaning and inspection teams
In‑house design and furnishing services
Dedicated pricing strategist and active revenue management
Wholesale consumables and linen sourcing
Centralized standards and training systems
Multi‑platform marketing and direct booking strategy
Strong systems, reporting, and compliance frameworks
Cost‑conscious operations built around buying power and scale

We don’t coordinate vendors — we operate hospitality.

How to Host
Management Structure

30% All‑Inclusive Management Model

How to Host operates on a 30% total monthly management structure, designed to provide truly hands‑free ownership while maintaining high‑end, resort‑level standards across the portfolio.

Clear Commission Breakdown

25% Management & Operations
Covers full-service short‑term rental management, including:
Listing creation and optimization
Marketing across Airbnb, Vrbo, and private booking platforms
Dynamic pricing and revenue strategy
Guest communication and support
Reservation and calendar management
Vendor coordination and maintenance oversight
In‑house turnover coordination
Resort‑level quality control and inspections
Owner reporting and accounting coordination
Tax remittance handling (GST, PST, MRDT)
Compliance and operational oversight
5% Consumables & Inventory Program
Covers the ongoing supply, management, and replenishment of standard guest consumables across all stays.

This structure allows us to stabilize costs, remove fluctuating expense lines from statements, and maintain consistent quality standards across every home.

Consumables Program
– Included

Standard consumables included within the 5% structure:

Soaps and shampoos
Paper products
Coffee and guest amenities
Cleaning and restocking supplies

We operate from a centrally managed, bulk‑purchased consumables product list that is distributed across the portfolio.

Approved consumables list:
https://docs.google.com/document/d/1mdStsbUQLvGee5SVBu-xUkUEgFoXpv6QQhvAabyNfeQ/edit?usp=sharing

(Maintenance materials, appliances, décor, and equipment are not included.)

Why Owners Choose Us

Owners work with How to Host because we offer:

A fully integrated hospitality ecosystem
True hands‑free ownership
In‑house cleaning and quality control
Strong systems and reporting structure
Resort and multi‑property experience
Design‑forward, revenue‑driven approach
Centralized standards and compliance
Scalable support as portfolios grow

We don’t simply manage listings — we operate properties.

Our Portfolio
& Market Position

How to Host manages a growing portfolio of luxury resort and niche hospitality properties across the Okanagan Valley.

Our portfolio includes:

Full strata‑hotel resort operations, including Casa Loma Lakeshore Resort and Zara at Lakestone
A curated collection of high‑end lakefront homes, view properties, and niche luxury stays throughout the valley

This mix allows us to operate at both a resort scale and a boutique luxury level, applying professional hospitality systems while protecting the individuality of each home.

We employ a dedicated pricing strategist whose sole focus is dynamic pricing, seasonality, market shifts, and revenue optimization. Pricing is not automated alone — it is actively monitored, adjusted, and strategically positioned.

We market across all major short‑term rental platforms, including:

Airbnb
Vrbo
Additional global distribution channels via our PMS
Our private direct‑booking website
Ongoing promotion across our social media platforms, supported by a strong and growing audience

This multi‑channel strategy protects booking flow, reduces platform dependency, and drives higher‑quality, repeat, and direct guests.

We are the only company in the Okanagan Valley operating a fully turnkey short‑term rental model with in‑house management, cleaning, and design services under one ecosystem.

Our consumables and linen programs are sourced wholesale, locally where possible, eco‑conscious, and luxury‑grade. This allows us to control quality, reduce waste, support local suppliers, and maintain elevated guest standards while stabilizing long‑term costs.

Where We Operate

We currently service and operate properties throughout:

Kelowna
West Kelowna
Lake Country
Casa Loma Lakeshore Resort
Zara at Lakestone
Big White and surrounding resort areas

We are actively expanding into additional resort and investment markets.

Leadership
& Support Team

How to Host

Ken Robinson — General Manager
Oversees daily operations, performance, and inter‑department coordination.

Jenna Morton — Operations Manager
Manages reservations, guest services, systems, and back‑end operations.

Graeme Dell — Head of Accounting
Oversees owner statements, financial reporting, and accounting coordination.

Amanda Van der Lee — Owner & CEO
Focused on business development, partnerships, and long‑term growth.

How to Shine

Christina Millington — Manager, How to Shine
Leads turnovers, training, inventory control, and quality standards.

Linen Program

Part of Our Consumables & Inventory Program

Our linen program operates under our consumables and inventory structure and is designed to support durability, consistency, guest experience, and long‑term cost control.

This is an owner‑billable linen program and is structured to significantly reduce overall linen spending while elevating quality standards across the resort and portfolio.

We work directly with a linen wholesaler based in Vancouver that supplies hotel‑quality commercial linens, allowing us to secure wholesale pricing, consistent stock, and professional‑grade products.

How the linen program works:

Owners purchase 2–3 full linen sets per bed per year
Linens are standardized across the portfolio
We track, rotate, replenish, and replace as needed
All linen management is overseen by How to Host and How to Shine

We currently operate on a hotel‑style flat sheet system, which:

Saves owners a significant amount annually on linen replacement
Improves laundering efficiency
Simplifies stain treatment
Allows sheets to be fully streamlined for every guest
Creates consistent presentation across all homes

This combined approach:

Provides hotel‑grade quality for guests
Reduces waste and operational inefficiencies
Protects long‑term operating margins
Supports faster, higher‑quality turnovers

Our Vision

How to Host was built to professionalize short‑term rental ownership. Our goal is to create resort‑level systems, transparent reporting, and reliable operations that allow owners to benefit from hospitality real estate without carrying hospitality workloads.

We are committed to:

Long‑term sustainability
Strong owner relationships
Elevated guest experiences
Scalable, professional operations

For inquiries, partnerships, or property onboarding:

info@howtohost.ca
amanda@howtohost.ca